테마특강 제14강 - Summary 1
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Setting the right tone in e-mail writing is more than just choosing the right wine to go with the meal. Tone in e-mail - how you say what you say - is so important that an inappropriate tone can cause a reader to ignore, delete, or overreact to your message.
In this two-part article, we'll talk about why tone is so important and how to control the tone of your e-mail message.
Part 1: Keeping Your Cool and Choosing the Right Words
Part 2: Writing to Control Tone
Part 1: Keeping Your Cool and Choosing the Right Words
A versatile writer can write the same thing using a variety of tones. (Would you prefer to be described as slender, slim, svelte, skinny, scrawny, or starved?)But all business e-mail writers must be able to control the tone of their writing so their e-mail messages will have the results they intend.
WHAT IS TONE?
Tone is the quality in your writing that reveals your attitude toward your topic and reader. Tone comes from your choice of words, the structure of your sentences, and the order of the information you present.
WHY IS TONE SO IMPORTANT IN E-MAIL WRITING?
Because e-mail lacks the formatting of print, and the body language of in-person communication, the words themselves carry more feeling. And because e-mail messages are read quickly, an inappropriate tone can distract your reader and obstruct your message.
It's easy for e-mail writers to let their tone slip from professional to edgy or sarcastic. E-mail emboldens writers to express thoughts they would never say to a reader's face. And e-mail is written quickly then sent. Most e-mail writers don't review their messages as carefully as they should. When they do review messages before sending, they're looking at the content, not the tone. But tone is important. A flippant tone that the reader doesn't find funny can damage a relationship as well as progress on a company project. The best advice in setting the tone for your business e-mail is to write in a tone that is closest to the way you would speak to your reader in person.
KEEP COOL
Your mother probably told you that if you can't be nice, don't say anything at all. When writing e-mail, if you can't be nice, wait. Wait an hour if you're irritated, an afternoon if you're angry, and a day if you're furious. For many reasons, it's never appropriate to lose your cool in e-mail:
○ E-mail is easily forwarded so the recipient can share your e-mail hissy fit with lots of readers
○ Flames beget flames. If you use an angry tone in e-mail your reader will probably answer in anger. While the tone escalates, the work isn't getting done and a colleague or client is lost.
○ Your employer owns your e-mail. It's not yours and it's not private. Don't write in a tone you'd be uncomfortable sharing with your boss.
USE WORDS CAREFULLY
Remember that well-chosen words create a personal, professional tone in e-mail. You can't rely on emoticons - such as this smiley : - ) - or abbreviations, BTW for by the way - to set the tone in your e-mail. Choose words because they carry meaning to all readers, some of whom may not understand emoticons or abbreviations.
Being a cool and careful writer will go a long way toward assuring that the tone of your message is cordial, but professional.
테마특강 제14강 - Summary 1 | 생각영어 공부방 : https://thinkenglish.kr/post/bbad1fea/425
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